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HYPE BuildingHYPE Building: homepage
Big John, founder of HYPE Building, on site by the canal in Stoke-on-Trent
Live builds · Stoke-on-Trent and surrounding areas

At HYPE, webuild thetruthinto every brick.

Commercial and industrial refurbishment, insurance repairs, conversions and serious home projects, for property owners, businesses, insurers and investors across Stoke-on-Trent, Staffordshire, Crewe, Cheshire and the Midlands.

Tell me about your buildWatch on HypeTV
Experience
20yr+
Experience
Delivered
£20M+
Delivered
Google reviews
Excellent
Google reviews
HypeTV
Filmed
HypeTV
↳ 02 Services
02Services · Scope
02 / 12

The HYPE Approach

Five things we do. One operating standard.

Different buildings, one way of running the job. Every build John takes on runs to the same standard: a project manager on the job day to day, John as owner behind it, vetted trades on every package, and the whole job logged and photographed on The HYPE System.

↳ 03 The Proof
03Insurance · Trust
03 / 12

The proof

The proof

20+ yr
In the trade
£20M+
Delivered
Excellent
Google reviews
Fully insured
All Risk · PL · EL
Fully insured

No paid-for badges. Just proper cover. Contractors All Risk, Public Liability and Employers Liability. A wealth of experience, an excellent reputation, and the reviews to prove it !!! Your project, your site, and everyone on it is protected.

↳ 04 Recent Builds
04Recent Builds · Proof
04 / 12

Recent builds · Real records

Recent builds.

Five real jobs for five kinds of client: commercial, insurance, council, conversion and home. Every one documented on The HYPE System and filmed for HypeTV. Click through for the full build record.

  1. Tritech, Stoke-on-Trent · commercial premises after fit-out
    01 / 05Commercial

    Commercial fit-out · Stoke-on-Trent

    Tritech, Stoke-on-Trent

    Stoke-on-Trent · Filmed for HypeTV

  2. Burslem · house reinstated after fire damage
    02 / 05Insurance repair

    Reinstatement after a house fire · Burslem

    Fire-damaged house, Burslem

    Burslem, Stoke-on-Trent · Filmed for HypeTV

  3. Caverswall · two-bed bungalow refurbished for the local authority
    03 / 05Council

    Council property refurbishment · Caverswall

    Caverswall bungalow

    Caverswall, Stoke-on-Trent · 5 films on HypeTV

  4. Piccadilly, Hanley · period building converted to five flats and two shops
    04 / 05Mixed-use conversion

    5 flats & 2 shops · Hanley

    Piccadilly, Hanley

    Piccadilly, Hanley · Filmed for HypeTV

  5. Burslem · terraced house taken back to brick and rebuilt
    05 / 05Home

    Whole-house refurbishment · Burslem

    Back to brick, Burslem

    Burslem, Stoke-on-Trent · 7 films on HypeTV

Every card links to the full project record

All builds
↳ 05 Build Schematic
05Build Schematic · Proof
05 / 12

The HYPE Build Schematic

Six phases. Drawn live.

Every HYPE build runs the same operating standard. Scroll the schematic to walk it from first phone call to handover.

  1. Site Survey1–2 weeks lead-in

    We walk the site with you.

  2. Costing1 week from drawings

    A real price, normally within a week of the drawings.

  3. PlanningSet by the council

    Your architect runs planning. We get build-ready.

  4. BuildVariable

    Documented daily on The HYPE System. Filmed for HypeTV.

  5. QA & SnagBefore handover

    We snag it before you do.

  6. HandoverAt completion

    Snagging walked. Keys.

↳ 06 The HYPE System
06The HYPE System · Scope
06 / 12
Photos
Logged daily
Captured as the job moves
Inspections
Recorded
Sign-offs logged as they happen
Deliveries
Tracked
Materials in, logged and dated
Inside The HYPE System

The HYPE System. Built in-house. AI-powered.

The building trade runs on memory, missed calls and notes on the back of a fag packet. We think it deserves better: so we built our own.

Every HYPE job runs on The HYPE System, our own AI-powered build-documentation setup, built in-house. Photos, daily logs, deliveries, costs, variations and the snag list, all captured as the job moves. So when you ask where your build's at, we can tell you then and there, and we keep you posted as we go. No drip-feed. No chasing.

See how we run a buildWatch the builds
Sample site logSample · illustrative
  • Second-fix joinery: kitchens completeLogged
  • M&E inspection passedAudited
  • Slate roof tile delivery landedMaterials
  • Variation flagged: door spec change, agreed same dayAgreed
  • Morning briefing logged: crew on programmeDaily

Building surveyor, agent or loss adjuster?

Send us the schedule.

  • We price from your schedule of works or drawings, already written or being prepared.
  • One project manager runs the job day to day, with John behind it.
  • Anything that changes gets agreed before it happens.
  • Every job logged and photographed on The HYPE System.
  • Insured: Contractors All Risk, Public Liability, Employers Liability.
Send us the schedule
↳ 07 HypeTV
07HypeTV · Scope
07 / 12

HypeTV·The Truth About Property

HypeTV

Every HYPE build, filmed. Real jobs, start to finish: including the bits most builders won't show you. Subscribe and have a look.

  • Property investment knowledge
  • Property refurbishment tips
  • Building projects from start to finish
  • Advice from building experts
Subscribe on YouTube

The black box is dead. The glass house is here.

All episodes
↳ 08 The Voice
08The Voice · Character
08 / 12
The HYPE standard

We do things right.We do things good.We get reviews.

That's what HYPE stands for, and it's how every decision on site gets made. When a new lad calls me for a decision, I tell him the same thing: run it through the three.

Is it right? Is it good? Will it get us the review? If you can answer that, you don't need me. If you can't, then call.

John Sale.
Founder · Big John
↳ Act IV
09Ethos · Character
09 / 12
John Sale · founder of HYPE Building
Big John · Founder20+ years in the trade

What we live by

We don't build the black box. We build the glass house.

Builders earn a bad reputation by being cowboys. We earn ours the other way: transparent, with a proper system and process, and the videos and reviews to prove it.

Over 20 years on, the people we work with are mostly the people who recommended us last time. That's the only marketing that ever mattered.

If you want a builder who tells you the truth, we're the right choice. If you want one who says everything's fine, all sunshine and rainbows, right up until it isn't, we're not your people.

The HYPE Credo

No black box. The glass house. We tell you the truth. We do what we say.
Documented. Filmed. That's the job.

↳ 10 Testimonials
10Testimonials · Resonance
10 / 12

What people say

Real jobs. Real reviews.
Documented.

Every quote verified from publicly-posted Google reviews. No invention.

HYPE Building recently completed a full refurbishment of a 4-bed student HMO in Stoke-on-Trent. The whole team provide a truly professional and high-skilled service. I cannot recommend HYPE Building enough.

Edward Dovison

UK property investor

Student HMO refurbishment

The work by HYPE Building are wonderful. Compared to other builders I have encountered, their quotation is very easy to read as there are photos of what will be installed. Their services are hassle free and speedy. John (a very funny guy) followed up the work carefully. Highly recommend.

MK Yuen

Homeowner

Literally can't praise HYPE Building Limited enough. I had a building repair needing to be done and a quick response and top quality workmanship of the job was carried out. Will definitely be a returning customer and will recommend to friends and family. Thanks to John for his professionalism, honesty and knowledge: it makes a nice change nowadays to find a good company you can rely on.

Steve Watkiss

Returning customer

Good communication, arrived on time, explained everything in detail. Extremely honest and very polite and professional. I would highly recommend.

Ann Steele

Homeowner

After binge watching loads of his YouTube videos I've been so impressed with John's knowledge and his willingness to share it. I knew he'd be the right builder for my HMO conversion. After having a good look around, John was able to find loads of creative solutions to the issues I will have in the conversion. He clearly knows his stuff: he was able to find an answer for everything.

Steve Wandless

HMO investor

I was in the process of purchasing an investment property with several structural issues including wall tie failure. John was able to advise not only from a structural/building point of view but also from an investment perspective. John really knows his stuff! He showed up when promised and spent the time to go through everything with me, which is a rare trait in trades.

Moghees Mir

Property investor

Absolutely thrilled with the renovation work by John and his team! The results are beautiful, they were incredibly communicative throughout the process. There were a few slight issues, but they were promptly and very generously remedied. Highly recommend!

Sarah Backhouse

2025

John is a true gent, he happily gave an honest assessment of the work required to my property without trying to upsell. He’s clearly a very skilled and capable builder. I look forward to working with him in the future. Thanks John!

Matt Saunders

Mar 2026

John and his team have given us a brilliantly finished open plan ground floor in our little semi; really friendly and felt reassured by John's knowledge and experience. John's trustworthy and honest. His team have done a great job and given us a space that we love.

Steff Hodgson

2023

HYPE Building recently completed a full refurbishment of a 4-bed student HMO in Stoke-on-Trent. The whole team provide a truly professional and high-skilled service. I cannot recommend HYPE Building enough.

Edward Dovison

UK property investor

Student HMO refurbishment

The work by HYPE Building are wonderful. Compared to other builders I have encountered, their quotation is very easy to read as there are photos of what will be installed. Their services are hassle free and speedy. John (a very funny guy) followed up the work carefully. Highly recommend.

MK Yuen

Homeowner

Literally can't praise HYPE Building Limited enough. I had a building repair needing to be done and a quick response and top quality workmanship of the job was carried out. Will definitely be a returning customer and will recommend to friends and family. Thanks to John for his professionalism, honesty and knowledge: it makes a nice change nowadays to find a good company you can rely on.

Steve Watkiss

Returning customer

Good communication, arrived on time, explained everything in detail. Extremely honest and very polite and professional. I would highly recommend.

Ann Steele

Homeowner

After binge watching loads of his YouTube videos I've been so impressed with John's knowledge and his willingness to share it. I knew he'd be the right builder for my HMO conversion. After having a good look around, John was able to find loads of creative solutions to the issues I will have in the conversion. He clearly knows his stuff: he was able to find an answer for everything.

Steve Wandless

HMO investor

I was in the process of purchasing an investment property with several structural issues including wall tie failure. John was able to advise not only from a structural/building point of view but also from an investment perspective. John really knows his stuff! He showed up when promised and spent the time to go through everything with me, which is a rare trait in trades.

Moghees Mir

Property investor

Absolutely thrilled with the renovation work by John and his team! The results are beautiful, they were incredibly communicative throughout the process. There were a few slight issues, but they were promptly and very generously remedied. Highly recommend!

Sarah Backhouse

2025

John is a true gent, he happily gave an honest assessment of the work required to my property without trying to upsell. He’s clearly a very skilled and capable builder. I look forward to working with him in the future. Thanks John!

Matt Saunders

Mar 2026

John and his team have given us a brilliantly finished open plan ground floor in our little semi; really friendly and felt reassured by John's knowledge and experience. John's trustworthy and honest. His team have done a great job and given us a space that we love.

Steff Hodgson

2023

John is very knowledgeable and have many years of experience in building and construction industry. He's polite, listens and responds promptly and honestly. I'm glad that i used him. Also, his honest advice and opinion on one occasion allowed me to save thousands of pounds. Thank u!

Tashfeen M

Sep 2025

Can't thank this company enough , friendly staff , did me a brilliant quote , and delivered the job to a high standard would recommend them to any one thank you x

Anderson Jones

Apr 2026

John from Hype Building Ltd was a breath of fresh air from the start. Very clear communication on what the project would entail in terms of materials needed, time line, costs and gave sound advice when discussing potential additional planning needed. Cannot recommend highly enough and will use gain

Nik Wiggins

2025

We can highly recommend John for any building project. His keen eye and obvious experience was instrumental for us in avoiding a potential disaster. We are very grateful and hope to be working with him in the near future. If you’re looking for an honest no nonsense approach then this is your man.

Peter Wright

2022

From the first contact with Phil to the home visit and diagnostics by John we felt reassured about the service we were given. The had honest advice and never felt under pressure to have unnecessary work done. Would highly recommend the company

Sue Mellor

2024

Amazing company, excellent knowledge of all types of building work,really honest genuine lads,would definitely use them again and would 100% recommend them to anyone I know.

Richard Buckley

2025

Had some work done recently by the guys from Hype building, they've done a brilliant job and I would highly recommend for any of your building needs, we will definitely be using them in the future.

Richard Arnold

2025

I found them to be very professional and kept communication very regular. Hype went beyond to make sure the property standards were all compliant ready to let.

Hardip Sangha

2023

Excellent! Can fully recommend. Professional, courteous, tidy and best of all a team who know what they are doing and get it done.

Niall Conn

2024

John is very knowledgeable and have many years of experience in building and construction industry. He's polite, listens and responds promptly and honestly. I'm glad that i used him. Also, his honest advice and opinion on one occasion allowed me to save thousands of pounds. Thank u!

Tashfeen M

Sep 2025

Can't thank this company enough , friendly staff , did me a brilliant quote , and delivered the job to a high standard would recommend them to any one thank you x

Anderson Jones

Apr 2026

John from Hype Building Ltd was a breath of fresh air from the start. Very clear communication on what the project would entail in terms of materials needed, time line, costs and gave sound advice when discussing potential additional planning needed. Cannot recommend highly enough and will use gain

Nik Wiggins

2025

We can highly recommend John for any building project. His keen eye and obvious experience was instrumental for us in avoiding a potential disaster. We are very grateful and hope to be working with him in the near future. If you’re looking for an honest no nonsense approach then this is your man.

Peter Wright

2022

From the first contact with Phil to the home visit and diagnostics by John we felt reassured about the service we were given. The had honest advice and never felt under pressure to have unnecessary work done. Would highly recommend the company

Sue Mellor

2024

Amazing company, excellent knowledge of all types of building work,really honest genuine lads,would definitely use them again and would 100% recommend them to anyone I know.

Richard Buckley

2025

Had some work done recently by the guys from Hype building, they've done a brilliant job and I would highly recommend for any of your building needs, we will definitely be using them in the future.

Richard Arnold

2025

I found them to be very professional and kept communication very regular. Hype went beyond to make sure the property standards were all compliant ready to let.

Hardip Sangha

2023

Excellent! Can fully recommend. Professional, courteous, tidy and best of all a team who know what they are doing and get it done.

Niall Conn

2024

↳ 11 Community
11Community · Resonance
11 / 12

Corporate Social Responsibility

We care about what we do.
And who it affects.

Four things we hold ourselves to, on every job.

Pillar 01

People

We employ locally and work with Stoke-on-Trent sub-contractors. Equal opportunity, and the safety of everyone on site comes first.

Pillar 02

Communities

Every derelict building we bring back, a tired terrace, an empty pub, a dead shop, is another home back in use in the Potteries.

Pillar 03

Neighbours and the site

We keep disruption and noise down for the neighbours, and keep the site safe for everyone around it.

Pillar 04

Economic growth

We refurbish properties across Stoke-on-Trent and Newcastle-under-Lyme with local trades, so the money spent on the build stays local. HYPE keeps the pound in Stoke.

↳ 12 Final brief
12Tell me about your build · Resonance
12 / 12

For the right build only

Build it right.
Build it HYPE.

We take on substantial building work across Stoke-on-Trent and the Midlands: extensions, conversions, full refurbishments, commercial works and repairs after fire, flood or damage. Properly scoped projects, not odd jobs or reactive maintenance.

We're VAT registered, so on smaller jobs a non-VAT builder will always undercut us. That's just the maths. Our work pays off where doing it properly matters more than the cheapest quote.

If that sounds like your project, tell us what you've got. We'll tell you straight whether we're right for it, and if we're not, we'll say so. Either way, we wish you all the best x.

Tell us about your projectWatch HypeTV first
↳ Speak to the team+44 1782 930 043Mon–Fri · 9am–5pm · Sat–Sun · Closed
End of drawing set